Stripo has announced the winners of the first annual Stripo Choice Awards, which recognized outstanding emails in three categories: (1) Best Email Design, (2) Best Interactive Email, and (3) Best Email with the Idea and Results. After the email marketing community voted to determine the three finalists in each category, the task… The post Stripo Choice Awards: 2025 Winners appeared first on Email Marketing Rules.

A roundup of digital marketing and email marketing articles, posts, and social buzz you might have missed last month… Must-read articles, posts & reports AI Agent Survey (PwC) Meta reportedly projected 10% of 2024 sales came from scam, fraud ads (CNBC) Google AI Overviews Drive 61% Drop in Organic CTR, 68% in… The post The Last Word on November 2025 appeared first on Email Marketing Rules.

From the gramophone to the compass to the computer, advancements in technology routinely cause people to abandon skills, says The Atlantic’s Kwame Anthony Appiah in The Age of De-Skilling. “It’s a reassuring pattern—something let go, something else acquired,” he says. “But some gains come with deeper costs. They unsettle not only what… The post Which AI Path Will You Take as a Marketer? appeared first on Email Marketing Rules.

Zeta Global’s latest Email Marketing Benchmark report shares aggregated data on sends, open rates, click rates, click-to-open rates, unsubscribe rates from July 1, 2025 through Sept. 30, 2025, including year-over-year changes. The benchmarks are broken down by industry (e.g., retail; travel, hospitality & entertainment; financial services & insurance; and media) and by… The post 2025 Q3 Email Marketing Benchmark Report appeared first on Email Marketing Rules.

The latest evolution of email deliverability introduces a new layer of challenges that make it even harder for senders to consistently create relevant experiences and manage their sender reputations. Before we dive into these new changes, which revolve around inbox providers’ use of AI summaries, let’s quickly put them in the context… The post The Seventh Age of Email Deliverability appeared first on Email Marketing Rules.